Hong Kong S.A.R
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Hong Kong’s Most Popular Rewards Platform and Online Shop
Rewards club and online shopping platform yuu was launched in Hong Kong in 2020 and now serves 4.2 million members. It allows members to earn points at more than 2,500 outlets, from partners including Wellcome, Market Place, Mannings, 7-Eleven, IKEA, KFC, Pizza Hut, PHD, Maxim’s Groups, Shell, Livi Bank and more. Originally a rewards club, it expanded in 2022 to include shopping by launching yuu to me, and has quickly become one of Hong Kong major online shopping platforms. It also exclusively partners with Hang Seng Bank’s enJoy card to enable customers to earn additional rewards. yuu encourages its members to donate points to good causes; more than 760 million yuu points have been donated to Food Link Foundation and The Conservancy Association since 2020.
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Singapore’s Most Comprehensive Rewards Club
yuu Rewards Club offers members in Singapore the chance to earn rewards at more than 1,000 outlets of partners that include Cold Storage, CS Fresh, Giant, Guardian Health & Beauty, 7-Eleven, BreadTalk, Toast Box, Butter Bean, Food Junction, Food Republic, Food Opera, Thye Moh Chan, Mandai Wildlife Reserve and Singtel. Introduced to the city in 2022, it allows members to earn at a transparent rate of 1 point for every S$1 they spend, with special bonus points offers for spending with the DBS yuu Card and PAssion POSB Debit Card. It also encourages members to donate points to good causes through the PAssion CARES charitable initiative.