DFI Retail Group is delighted to have received 18 awards across multiple markets and formats at the Retail Asia Awards 2026, marking a strong performance for the Group this year.

These recognitions reflect the progress DFI has made in sharpening its portfolio, refining strategic priorities, and strengthening execution where it matters most. Across its stores, brands and digital platforms, DFI teams continue to bring this strategy to life—delivering better customer experience.

Health and Beauty

• Health & Beauty Retailer of the Year: Guardian Malaysia
• Loyalty Programme of the Year: Guardian Malaysia
• Digital Initiative of the Year: Guardian Malaysia
• Health & Beauty Retailer of the Year: Guardian Singapore
• Health & Beauty Retailer of the Year: Mannings Hong Kong
• Health and Wellness Initiative of the Year: Mannings Hong Kong

Convenience

• Convenience Store of the Year: 7-Eleven Hong Kong
• Convenience Store of the Year: 7-Eleven Singapore
• Retail App of the Year: 7-Eleven Singapore

Food

• Supermarket of the Year: Wellcome Hong Kong
• Design of the Year (Small Store): Wellcome Hong Kong

Home Furnishings

• Integrated Campaign of the Year: IKEA Hong Kong
• Marketing Initiative of the Year: IKEA Taiwan
• Loyalty Programme of the Year: IKEA Indonesia

Own Brand

• Co-Branding Initiative of the Year: Meadows 
• Brand Transformation of the Year: Mannings Guardian

Digital Innovation

• Loyalty Programme of the Year: yuu Rewards
• O2O Customer Experience of the Year: DFI Digital Team

These achievements represent a meaningful milestone and, more importantly, underscore the momentum DFI is building as it continues to evolve into a more customer-focused and digitally enabled organisation.