Scott Price is currently Group Chief Executive for the DFI Retail Group; a multi-sector retailer, based in Hong Kong operating in 13 different Asian markets, with over 10,700 retail outlets across the group and its associated companies.

Scott has over 30 years of retail, logistics and consumer packaged goods sectors experience from around the world. He started his career with the Coca-Cola Company and held country business positions in various locations across Asia. He joined DHL Express as the President in Japan in 2002 and was appointed as Chief Executive Officer – Asia Pacific in 2005 and Chief Executive Officer – Europe in 2007. From 2009 to 2017, Scott led Walmart’s Asia store business before moving to the United States to lead global sourcing, international technology, real estate and strategy.

In 2017, Scott joined UPS as Chief Strategy and Transformation Officer, responsible for strategic planning, Global Business Services and the company’s Advanced Technology Group. He was appointed Executive Vice-President, UPS International in 2020 responsible for all 220 markets outside the U.S.

Following UPS, Scott joined as an Independent Board Director of Coles Group in Australia before joining the DFI Retail Group in August 2023. 

Scott earned a bachelor’s degree in business administration from the University of North Carolina in Charlotte. He also holds a master of business administration degree and a master’s degree in Asian studies from the University of Virginia.


Scott Price

Group Chief Executive

Choo was appointed CEO DFI Retail North Asia in August 2021, covering all food retail operations (grocery retail and convenience stores) in Hong Kong, Macau, Chinese mainland, as well as the convenience format in Singapore.  He is a director of the DFI Retail Group Management Services Board since 2013, a member of the Executive Board of the DFI Retail Group and a Board Member of Robinsons Retail Holdings, Inc. - an associate company of DFI Retail Group. 

He joined the Group in 2000 and was the Chief Executive Officer of Cold Storage, Market Place and Shop N Save in Singapore from 2005 to 2009.  He subsequently served as the Chief Executive Officer for Wellcome Hong Kong from 2010, and was appointed as the Regional Director, North Asia (Food) in 2013, and CEO – North Asia & Group Convenience in 2018.

Choo brings with him more than 35 years of retail experience to this role and has an MBA in Retailing from the University of Stirling, Scotland.


Choo Peng Chee

Chief Executive Officer DFI Retail North Asia

Chris Bush was appointed CEO DFI Retail Southeast Asia in August 2021, leading both Food, as well as Health and Beauty businesses in the region.

Chris is a highly experienced senior retailer with an impressive track record in leadership roles in Tesco for over 30 years, including CEO and Managing Director roles in Malaysia, Thailand, Korea and the U.K.  After a consultancy role for a major retailer in the United States, Chris joined the DFI Retail Group in 2018 to lead the transformation of the food business in Indonesia and was appointed CEO – Southeast Asia Food Business in 2019.

Chris has Business background and executive training from Manchester Business school in the United Kingdom and INSEAD in France.

Chris Bush

Chief Executive Officer DFI Retail Southeast Asia

Clem took up the position of CFO and Property Director in August 2019, having joined the Group’s leadership team in September 2018. He is a Chartered Accountant with extensive experience of senior finance and property roles in the retail sector. He has previously held finance, international and property directorships with Marks and Spencer, the Arcadia Group, Debenhams and the Burton Group in the United Kingdom.

Clem Constantine

Chief Financial Officer and Property Director

Andrew was appointed CEO Health and Beauty North Asia in August 2021, responsible for the Mannings’ business in Hong Kong, Macau and Chinese mainland.

Andrew’s career spun from start-ups to the public sector and subsequently, to the business sector.  For the past 16 years, he found his passion in the food and beverage industry and had the opportunity to gain deep insights into the broader Asian markets.  He has been Group Chief Executive of Jardine Restaurant Group since 2018, overseeing the business strategy and operations across Asia.  Prior to that, Andrew was SSP Group’s Regional Managing Director for Asia Pacific, responsible for business development in the region.  He also held various leadership roles at DFI and Pacific Coffee in the past.

Andrew is a Chairman of MINDSET, a registered charity in Hong Kong founded by the Jardine Matheson Group devoted to making a positive and sustainable difference in mental health.


Andrew Wong

Chief Executive Officer - Health and Beauty North Asia

Soren was appointed CEO Health and Beauty Southeast Asia in April 2018 and holds several Board positions.

Prior to joining Guardian, Soren, has taken on many senior leadership roles and acted as chairman of various boards in the past decades across Southeast Asia, covering mainly Unilever and Carlsberg. Joining the Group in March 2017 from the AJE Group as the Regional Director of Asia and Managing Director of Thailand, he holds vast experiences across Southeast Asia and in-depth knowledge in fast moving consumer goods.

Soren Lauridsen

Chief Executive Officer - Health and Beauty Southeast Asia

Martin was appointed CEO IKEA in August 2021 responsible for the Group's IKEA operations in Taiwan, Hong Kong, Macau and Indonesia. He joined the Group in 2007 as General Manager of IKEA Taiwan and subsequently CEO of the Group’s IKEA business in 2010 and Group Director, IKEA in 2013.

Martin has more than 20 years' experience in a variety of senior positions with the IKEA business in Europe, Eastern Europe and more than a decade in the Asia Pacific region.

Martin Lindström

Chief Executive Officer IKEA

Danni was appointed Managing Director of Guardian Singapore in September 2022. Prior to this Danni was CEO of yuu rewards, having joined DFI Retail Group in 2018 as Commercial Director for North Asia Food & Group Convenience.

Danni started her career with Deloitte before moving into retail, joining Tesco in the UK in 2006. She subsequently joined Coles in Australia, where she held a number of commercial leadership positions. Following this, she moved to work for Southeastern Grocers in the United States.

Danni has a management degree from the University of Nottingham, UK and executive training from INSEAD, Singapore.

Danni Peirce

Managing Director – Guardian Singapore

Charlie was appointed General Counsel, Head of Audit and QC Technical in August 2021. He was initially recruited in September 1999 to set up a legal department for the Group in Hong Kong, and subsequently became responsible for the legal affairs of DFI in North Asia, and Group Counsel in 2007. Charlie qualified as a solicitor in England and worked in private practice in London for three years before moving to Vietnam in 1995 to work for an international law firm.

Charlie Wood

General Counsel, Head of Audit and QC Technical

Joy was appointed Chief Human Resources Officer in  August 2023. She is a member of the DFI Group Leadership Team and the Jardine Group Senior HR Leadership Team. She is responsible for leading the DFI Retail Group HR strategy and organisation and driving our ambitious people and culture agenda while operationalising DFI HR Strategy across all HR functional areas.

Joy brings with her extensive international expertise in HR leadership roles which spans the US, China, UAE, Germany and Hong Kong. She has previously held leadership roles at Procter & Gamble, PepsiCo, Novartis/Sandoz and Manulife.

Joy was named one of the Global Rising Stars by Global Women Forum in 2007 and 2008. In 2010, she was recognised for HR excellence by World HRD Congress. In 2020, she was recognised as one of the 501 Most Fabulous Global HR Leaders by the World HRD Congress. She was named an Imergey Luminary 2022.

Joy served as a board member of LumiVoce, an NGO based in Hong Kong that focuses on protecting biodiversity.

Joy earned a bachelor’s degree in Applied English from the South China University of Technology.

Investors

Leadership Team

Board of Directors

Media

Meet our Leadership Team

Scott Price

Group Chief Executive

Clem Constantine

Chief Financial Officer and Property Director

Martin Lindström

Chief Executive Officer IKEA

Joy Jinghui Xu

Chief Human Resources Officer

Choo Peng Chee

Chief Executive Officer DFI Retail North Asia

Andrew Wong

Chief Executive Officer - Health and Beauty North Asia

Danni Peirce

Managing Director – Guardian Singapore

Chris Bush

Chief Executive Officer DFI Retail Southeast Asia

Soren Lauridsen

Chief Executive Officer - Health and Beauty Southeast Asia

Charlie Wood

General Counsel, Head of Audit and QC Technical

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Copyright © 1998-2023 DFI Retail Group All Rights Reserved.

Investors

Leadership Team

Board of Directors

Media

Meet our Leadership Team

Scott Price

Group Chief Executive

Clem Constantine

Chief Financial Officer and Property Director

Martin Lindström

Chief Executive Officer IKEA

Joy Jinghui Xu

Chief Human Resources Officer

Choo Peng Chee

Chief Executive Officer DFI Retail North Asia

Andrew Wong

Chief Executive Officer - Health and Beauty North Asia

Danni Peirce

Managing Director – Guardian Singapore

Chris Bush

Chief Executive Officer DFI Retail Southeast Asia

Soren Lauridsen

Chief Executive Officer - Health and Beauty Southeast Asia

Charlie Wood

General Counsel, Head of Audit and QC Technical

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About Us

Our Businesses

Our Customers

Our CSR

Joining Our Team

Investors

Copyright © 1998-2023 DFI Retail Group All Rights Reserved.